JACK GORMAN
Contact: jack.gorman@yahoo.com
CHRONOLOGICAL WORK
HISTORY AND JOB DESCRIPTIONS
Communications & Marketing
Specialist (Seasonal)
April 2010 – Present
·
Team’s
primary writer for many external communications, including team e-newsletter,
website and social media.
·
Assists
with creation of marketing materials, including one-sheeters for various team
assets.
·
Primary
coordinator for team’s video efforts, including working directly with Comcast
SportsNet in creation of team’s commercial and season preview show as well as
web and marketing videos.
·
Assisted
with creation and editing of sponsorship proposals.
Public Relations/Football Operations
Consultant (Remote)
November 2009 – Present
·
Coordinating
press efforts for team’s re-launch along with the revamped Arena Football
League.
·
Wrote,
edited and laid out 2010 Arizona Rattlers Media Guide. Also redesigned entire
book page by page into HTML for posting on team’s website. The Rattlers are the
only team in the AFL with the entire media guide available in HTML.
·
Re-designed
and re-launched team’s website in November 2009. Was team’s sole employee on
the project; coordinated with web design company to
completely overhaul and re-develop website. Sole team employee to maintain and
update website.
·
Writes
and distributes press releases, game notes and other publications regarding
team’s activities.
·
Responsible
for team’s social media, including Facebook, Twitter and YouTube channel.
·
Assists
head coach with a variety of football operations projects.
Blog Writer/Editor (Remote)
July 2009 – Present
·
Sole
writer/editor for NFLComplete’s Bleed Burgundy blog.
·
Covers
the NFL’s Washington Redskins for website.
·
Posts
two-three items per week.
Jack Gorman’s Bleed Burgundy
Blog
Featured Columnist (Remote)
July 2009 – Present
·
Covers
the NFL’s Washington Redskins, Baltimore Ravens and breaking NFL news for
website.
·
Publishes
two-three articles most weeks.
·
Articles
syndicated by Bleacher Report to other sports websites.
Jack Gorman’s
Bleacher Report Profile
Freelance Writer (Remote)
July 2008 – Present
·
Written
and published over 140 articles on a professional freelance basis for
internet-based company.
·
Articles
are distributed through a network of over 50 websites reaching as many as 30
million readers a month.
·
Articles
are all self-researched and written on a variety of topics from technical to
home and garden advice.
Demand Studios Sample Article
#1: How to build your own computer from scratch.
Demand Studios Sample Article
#2: How to get your security deposit back on a rental home.
Demand Studios Sample Article
#3: How to become a Professional Football Scout.
Click here to
see a variety of articles published through Demand Studios
Public Relations Consultant
January 2010 – April 2010
·
Point
man on team’s website reconstruction; acted as liaison between team and design company to ensure quality of final product.
·
Migrated
much of the content from the old site to the new one.
·
Assisted
in training Predators media relations staff in running and managing new
website.
Director of Player Personnel &
Public Relations
September 2007 – August
2009
·
As
team’s only public relations staff member, maintained relationships with local
and national press. Also was the team’s representative to the Arena Football
League for all matters pertaining to media relations and communications.
·
Managed
all public relations aspects for team’s history-making Playoff Guarantee
Campaign which received national attention from ESPN, Sports Illustrated and
Fox Business News.
·
Was
responsible for all team publications, including all press releases, weekly
game notes and 280-page yearly media guide.
·
Maintained
and redesigned team website. Updates with game and feature stories, press
releases and artwork.
·
Supervised
a staff of public relations interns who assist in creation of weekly press
notes, feature stories on players and post-game stories. Also supervised PR
game-day staff, including stat crew, photographers and press box staff.
·
Team’s
contact for its primary community relations effort, the YMCA’s Junior Rattlers
flag football program.
·
Managed
all aspects of player scouting for the team, including NFL, NCAA, AFL and
Arena2.
·
Supervised
a staff of area scouts, who are responsible for assisting with NCAA and Arena2
scouting.
·
Recruited,
hired and supervised a staff of up to 10 football ops interns for tasks ranging
from scouting to video breakdowns.
·
Coordinated
all of team’s player tryouts, as well as tracking potential prospects in case
of injury or lack of performance.
·
Was
responsible for managing and maintaining team’s salary cap and for tracking
team’s payroll and weekly player incentives.
·
Negotiates
some player contracts and assists Head Coach in all other contract
negotiations.
·
Built,
developed and maintained team’s video and computer network. Supervised team’s
video operations.
Arizona Rattlers Sample Article
#1: Press release from
Arizona Rattlers Sample Article #2:
Game recap from upset victory over Dallas Desperados in May 2008.
Arizona Rattlers Sample Article #3:
Announcement regarding Danny White’s return to the Rattlers as Offensive
Coordinator.
Quality Control Coach/Player
Personnel
August 2004 – September 2007
·
Worked
in the team’s Player Personnel Dept. in 2004 before promotion to Quality
Control Coach in August 2005.
·
Interned
in the team’s Player Personnel Department from September 2002 to June 2003.
·
Assisted
coordinators with film breakdowns, weekly scouting reports and game preparation
for 2007 Arena Bowl Champion.
·
Created,
designed and updated the 2006 SaberCats Playbook from the ground up, as well as
updating it for 2007.
·
Developed,
built and maintained computer and film network at the team’s practice facility
using DVSport program.
·
Recruited
and scheduled workouts for potential prospects, including scouting of players
yearly at 10-15 NFL training camps.
·
Assisted
with contracts, proposals and the signing of new players.
·
Recruited,
hired and supervised a staff of up to 10 football ops interns for tasks ranging
from scouting to video breakdowns.
·
Organized,
assisted with and distributed player payroll and the calculation of incentives.
Player Personnel/Scouting Intern
July 2003 – May 2004
·
Assisted
in preparation for the 2004 NFL Draft, attending pre-draft scouting meetings
and the 2004 NFL Combine.
·
Reviewed
and evaluated film submitted by potential prospects, and wrote scouting reports
on potential prospects.
·
Wrote
and distributed prospect profiles to the General Manager, Head Coach and others
for free agent workouts.
·
Inputted
scouting reports and other pertinent information into team’s online scouting
system.
·
Created,
implemented and ran a system for distribution of college film to team’s Area
Scouts.
Assistant Coach
August 2002 – November 2002
·
One
of five coaches for 2002 Freshman Football Team, coaching both Offensive and
Defensive Lines.
·
Assisted
with coaching special teams, specifically PAT, PAT Block, FG and FG Block
squads.
·
Assisted
coordinators with game-planning, preparation and weekly film breakdowns and
occasional advance scouting.
Media Relations Writer/Game-Day
Staff
August 2001 – January 2003
·
Researched,
conducted interviews and wrote articles for team publications.
·
Attended
home games, working in the press box and assisting staff with various aspects
of media relations.
·
Collected,
transcribed and distributed post-game quotes from press conferences and
interviews.
·
Worked
at team’s mini-camp, assisting with player interviews, feature stories and
editing of team media guide.
University of California – Berkeley
Sports Information Assistant
August 2001 – May 2002
·
Primary
media contact for Men’s and Women’s Tennis, Men’s and Women’s Water Polo and
Men’s Gymnastics.
·
As
primary media contact, was responsible for providing weekly game notes, feature
articles, post-game stories and statistics for all five teams. Also responsible
for maintaining teams’ website content.
·
Served
as an additional contact for football and women’s basketball.
·
As
additional contact for football, was responsible for sideline injury reporting
and collecting post-game quotes from players for media use. Provided feature articles
and edited the team’s game programs.
·
As
additional contact for women’s basketball, assisted in the writing of post-game
articles distributed by team for use on the AP wire as well as wrote feature
articles and edited team’s game programs
·
Took
photos for tennis and swimming teams. Photos were used in media guides as well
as on the team’s website.
University of California Sample
Article #1: Feature Article on Football’s LB Scott Fujita.
University of California Sample
Article #2: Feature Article on Women’s Basketball’s F Kiki Williams.
University of California Sample
Article #3: Weekly Notes for Men’s Tennis from May 2002.
Public Relations Intern
July 2000 – January 2001
·
While
acting as an intern, performed many of the duties of the Assistant Director of
Public Relations, including those below.
·
One
of the key writers/designers of the 2000 Redskins Season in Review.
·
Arranged
all interviews for ESPN’s Outside the Lines 30 minute feature on NFL’s first
$100 million team.
·
Acted
as liaison between media and players by arranging interviews and supervising
the media during practices.
·
Assisted
with writing and researching of the weekly team press release, distributed to
both local and national media.
·
Assisted
in distributing statistics and quotes following home games and coordinated
post-game press conferences.
Freelance Writer
January 2000 – June 2000
·
Researched
and wrote three articles for
·
Articles
were related to and published in a special section regarding local upcoming
Civil War reenactments.
·
Performed
duties while completing undergraduate studies at
EDUCATION
Master of Arts in Sport Management
August 2001 – December 2002
·
Completed
two-year program in less than 16 months with a B+ average while working
full-time.
·
Program
included courses in public relations, marketing, sports law, human resources
and general management.
Bachelor of Arts in Writing &
Political Science (History Minor)
August 1997 – May 2000
·
Cumulative
GPA of 3.0.; achieved Deans List honor in the fall of 1999.
·
Writing
program included both creative writing and journalism.
COMPUTER SKILLS AND LANGUAGES
·
Proficient
in the following computer programs and operating systems:
·
Adobe
InDesign CS4, Adobe Photoshop CS4 and Acrobat 8.
·
Microsoft
Office 97, 2000, 2003 and 2007, including Word, Excel, PowerPoint, Access and
Outlook.
·
Sport-specific
programs including DVSport video editing software and knowledge of StatCrew
statistical software.
·
Video
editing with Roxio Media Creator 10, Sonic RecordNow and Windows Movie Maker.
·
Microsoft
Windows, including XP,
·
Several
years of experience in web design, website maintenance, content editing and
basic HTML knowledge.
·
Experience
with digital and film photography, both head-shots and live action, as well as
filming.
·
Well
versed in installing and setting up both wired and wireless networks, servers
and computer maintenance.
·
Attended
an international school studying in a Spanish bilingual program.
